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Growth Strategies Case Study
Case Title:
Kroll Inc.: From Private Eye to Risk Management Specialist
Publication Year : 2005
Authors: Urmila Balakrishnan, T. Phani Madhav
Industry: Surveillance, Investigation and Security Consulting
Region: USA
Case Code: GRS0096
Teaching Note: Not Available
Structured Assignment: Not Available
OR
Abstract:
Kroll Inc is an investigative firm founded in 1972 by Jules B. Kroll. The firm started as a provider of investigative services and gradually diversified into risk consulting practices. With strategic acquisitions, focused customer relationships and a corpus of highly skilled professionals, Kroll Inc. gained clients and financial stability. In the year 1999, Marsh and McLennan Companies (MMC), the world's largest insurance brokerage firm, acquired the company. MMC was a troubled company facing investigations by the Securities and Exchange Commission (SEC). In 2004, Simon V. Freakley who became the Chief Executive Officer of Kroll Inc. faced challenges on many fronts, one of them being differentiating Kroll Inc and MMC's businesses.
Pedagogical Objectives:
- To discuss the strategies adopted by Kroll Inc. while diversifying itself from an investigative business to a global provider of risk consulting services
- To highlight challenges facing the company after take over by MMC.
Keywords : Kroll Inc; Jules B Kroll; Risk consulting; Acquisitions; Diversification; Marsh and McLennan; Growth Strategies Case Study; Securities and Exchange Commission (SEC) investigations
Contents :
Introduction
History of Chocolate
The Global Chocolate Market
Global Confectionery Key Growth Factors
The Mars Chocolate Company
The Hershey Chocolate Company
The U. S. Chocolate Industry
